AARP’s Take a Stand campaign recently revealed new survey data highlighting economic anxieties and a multitude of other concerns of Latina women voters age 50-plus in key battleground states.

“For Latinas, caring for their elders is an inherent cultural responsibility, and as they reach retirement age they understand how imperative it is that they feel both financially and economically secure,” said Yvette Pena , AARP Vice President, Multicultural Markets. “Yet, in this year’s presidential campaign they feel as if their major concerns are being overlooked, and are looking to candidates to speak up and take this opportunity to talk to them about the issues that affect them most.”

Highlights of the AARP survey findings include:

Pocket Book Issues and Retirement Security are the Main Causes of Economic Anxiety

  • Two thirds (67 percent) of Latinas ages 50-plus worry that prices will rise faster than their incomes.
    • Close to seven in ten (69 percent) modest-income Latina women ages 50-plus– and two-thirds (67 percent) of Latina women with household incomes over $50,000 – said they worry that prices will rise faster than their incomes.
  • Roughly half of all Latinas ages 50- plus worry about their retirement security (48 percent) and that they will not be able to take care of themselves as they age (50 percent).
  • More than half (60 percent) of all Latinas ages 50-plus worry about having to pay too much in taxes.

Latina Women ages 50-plus Feel Strongly About the Importance of Keeping Social Security Strong

  • A strong majority (78 percent) of Latinas ages 50-plus want the next President and Congress to address Social Security immediately.
  • Almost half (43 percent) of Latinas ages 50+ are not confident that Social Security will be there for them and for future generations.
  • Nearly seven-in-ten (69 percent) older Latina women believe Hillary Clinton would do a better job at addressing Social Security and keeping it strong.

Latina Women Ages 50-plus Are Concerned with Caregiving Costs

  • More than eight-in-ten (84 percent) older Latinas see themselves staying in their home as they approach retirement age.
  • Over half (53 percent) of Latinas age 50-plus are currently, or have been, a family caregiver, providing unpaid care to an adult loved one.
  • 94 percent believe it is important that presidential candidates discuss how they would support family caregivers, with 4-in-5 saying they are more likely to vote for a candidate who favors providing this support.

AARP, through our Take A Stand campaign, has been pressing the Presidential and Congressional candidates to give voters real answers about how they’ll keep Social Security strong.

The full survey can be found